{"id":12838,"date":"2024-02-15T14:54:23","date_gmt":"2024-02-15T22:54:23","guid":{"rendered":"https:\/\/www.marmosetmusic.com\/journal\/?p=12838"},"modified":"2025-09-02T19:20:02","modified_gmt":"2025-09-03T02:20:02","slug":"even-more-incredible-super-bowl-lviii-content-from-marmoset","status":"publish","type":"post","link":"https:\/\/www.marmosetmusic.com\/journal\/even-more-incredible-super-bowl-lviii-content-from-marmoset\/","title":{"rendered":"Even More Incredible Super Bowl LVIII Content From Marmoset"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large is-style-default\"><img decoding=\"async\" width=\"1024\" height=\"603\" data-src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3-1024x603.png\" alt=\"\" class=\"wp-image-12843 lazyload\" data-srcset=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3-1024x603.png 1024w, https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3-300x177.png 300w, https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3-768x452.png 768w, https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3-1536x904.png 1536w, https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-15-at-2.42.17-PM-3.png 1794w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/603;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Super Bowl LVIII is truly the gift that keeps on giving.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While we already shared our <a href=\"https:\/\/www.marmosetmusic.com\/journal\/marmosets-totally-unbiased-recap-of-our-favorite-super-bowl-lviii-ads\/\" class=\"rank-math-link\">top 5 favorite Super Bowl ads<\/a>, we wanted to make some space to celebrate more Marmoset Super Bowl content- including ad cutdowns for social, a Pfizer x Travis Kelce spot, plus some incredible work for Nike\u2019s <strong>Air Max Dn<\/strong> debut at The Sphere.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Curious how it all came together? Marmoset team members Jos\u00e9 Maldonado, Jackie Corbett, Nicole Wilson and Farnell Newton spoke with Emma Griffiths at <a href=\"https:\/\/www.synchtank.com\/blog\/in-the-clearance-super-bowl-sync-special-with-marmoset\/?utm_campaign=SYNCHTANK%20WEEKLY%20-%20EMAIL&amp;utm_medium=email&amp;_hsmi=82951458&amp;_hsenc=p2ANqtz-_NSMB0p2_V0LBhd1F5gDEoI1SBF7MLtvKAbqjBFymmtTlGjUjnbx-qhEZG6kCVaRp4ZTjGs_5naYl5RW4aANMH-hyiYZwFUts2tRNLLinobpVrmUw&amp;utm_content=82951458&amp;utm_source=hs_email\" class=\"rank-math-link\">Synchtank<\/a> about the ins and outs of licensing music for the Super Bowl. You can read about how some of our biggest placements, including for brands like BetMGM and UK HealthCare, came to life <a href=\"https:\/\/www.synchtank.com\/blog\/in-the-clearance-super-bowl-sync-special-with-marmoset\/\">on their blog<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>KIA EV9<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our team agrees nearly all of us were moved to tears by this heartwarming KIA ad. We were thrilled that our friends at David &amp; Goliath licensed Marmoset-exclusive song \u201c<a href=\"https:\/\/www.marmosetmusic.com\/browse\/71374-loess-instrumental\">Loess<\/a>\u201d by <a href=\"https:\/\/www.marmosetmusic.com\/artists\/joya\">Joya<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.instagram.com\/p\/C3LLBRgNdmg\/\n<\/div><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Booking.com<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Who\u2019s ready for a vacation? Several versions of Tina Fey are, as seen in this fun spot for Booking.com. We were thrilled to work with Little Bear Studios to license \u201c<a href=\"https:\/\/www.marmosetmusic.com\/browse\/85219-ferradura-instrumental\">Ferradura<\/a>\u201d by <a href=\"https:\/\/www.marmosetmusic.com\/artists\/pipoca\">Pipoca<\/a> for this social cutdown of their Super Bowl spot.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@bookingcom\/video\/7332471862229798177\" data-video-id=\"7332471862229798177\" data-embed-from=\"oembed\" style=\"max-width: 605px;min-width: 325px;\" > <section> <a target=\"_blank\" title=\"@bookingcom\" href=\"https:\/\/www.tiktok.com\/@bookingcom?refer=embed\">@bookingcom<\/a> <p>Tina Fey books a stay <a title=\"travel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/travel?refer=embed\">#travel<\/a> <\/p> <a target=\"_blank\" title=\"\u266c original sound - Booking.com\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7332471889010510625?refer=embed\">\u266c original sound &#8211; Booking.com<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pfizer<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Blink and you\u2019ll miss him, but we were excited to see Pfizer spokesperson Travis Kelce in this vaccine PSA from Pfizer \/ Comiranaty Vaccine, which went live the week before the Big Game. Big thanks to FCB Health for choosing Marmoset-exclusive song \u201cSneaky Sam\u201d by <a href=\"https:\/\/www.marmosetmusic.com\/artists\/michael-charles-smith\">Michael Charles Smith<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" controls src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Pfizer.mp4\"><\/video><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Nike Air Max Dn<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This IRL Nike AirMax Dn reveal at The Sphere in Vegas debuted the Friday ahead of the Super Bowl. We hope this is the first of many projects at The Sphere! Thanks Nike for working with us directly to license \u201c<a href=\"https:\/\/www.marmosetmusic.com\/browse\/90276-pink-flowers-instrumental\">Pink Flowers<\/a>\u201d by <a href=\"https:\/\/www.marmosetmusic.com\/artists\/squarewav\">squarewav<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-video aligncenter\"><video height=\"1920\" style=\"aspect-ratio: 1080 \/ 1920;\" width=\"1080\" controls src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/02\/Snapinsta.app_video_120178826_355705833894744_5879735102968325454_n.mp4\"><\/video><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Super Bowl LVIII is truly the gift that keeps on giving.&nbsp; While we already shared&hellip;<\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[3773,17,3756],"tags":[3836,3782],"class_list":["post-12838","post","type-post","status-publish","format-standard","hentry","category-interviews-highlights","category-music-licensing","category-work","tag-3836","tag-featured","has-excerpt"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/12838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/comments?post=12838"}],"version-history":[{"count":0,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/12838\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/media?parent=12838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/categories?post=12838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/tags?post=12838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}