{"id":12974,"date":"2024-09-05T09:59:28","date_gmt":"2024-09-05T16:59:28","guid":{"rendered":"https:\/\/www.marmosetmusic.com\/journal\/?p=12974"},"modified":"2025-09-02T19:19:25","modified_gmt":"2025-09-03T02:19:25","slug":"how-marmoset-is-leveraging-ai-to-be-community","status":"publish","type":"post","link":"https:\/\/www.marmosetmusic.com\/journal\/how-marmoset-is-leveraging-ai-to-be-community\/","title":{"rendered":"How Marmoset Is Leveraging AI to “Be Community”"},"content":{"rendered":"\n
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At Marmoset, our core purpose is to “Be Community<\/a>,” a guiding principle that informs everything we do. It\u2019s a philosophy centered around social responsibility, ethical business practices, and a commitment to positive impact.<\/p>\n\n\n\n

We recognize that profitability is essential for sustainability and growth. However, our philosophy goes beyond mere financial gain. It\u2019s about leveraging profitability as a means to promote community development within our industry.<\/p>\n\n\n\n

So how do we make sure we\u2019re profitable? While human connections remain the heart of our business, technology plays a big role. Our Marmoset<\/a> and Track Club<\/a> apps require powerful tech to get our high-quality music to our clients, quickly. In a world where AI is reshaping industries and dominating the conversation, we see AI technology as a tool that can help us achieve our \u201cBe Community\u201d purpose.<\/p>\n\n\n\n

Before I say more, let\u2019s make one thing clear: Marmoset will always prioritize music made by real artists.<\/strong> Period. As we explore integrating AI into our offerings, we remain committed to our artist-first philosophy and our “Be Community” goals. As with all our technology use, we aim to use AI to provide the best music to clients, faster.<\/p>\n\n\n\n

AI at Marmoset<\/h2>\n\n\n\n

AI is already playing a significant role in Marmoset\u2019s website experience and in how we curate music behind the scenes, ensuring that we meet the evolving needs of our clients while staying true to our mission. Here are the specifics:<\/p>\n\n\n\n

AI-powered Search By YouTube Link<\/h3>\n\n\n\n

We\u2019re proud to unveil our newest AI-powered feature, Search By YouTube Link<\/a>, designed to make it easier than ever to find the perfect song for your project. <\/p>\n\n\n\n

Just paste a YouTube link to your reference song into the search bar, and we\u2019ll instantly generate a list of Marmoset songs that match the vibe and style you\u2019re after. This tool is a game-changer for creatives who know exactly what they want but need a little help finding it.<\/p>\n\n\n\n

Tools like Search By YouTube Link are just the beginning. By using AI, we can analyze vast amounts of data to discover and curate Marmoset\u2019s human-powered music. This not only streamlines the process for our clients but also helps us elevate the work of artists, making it easier for their music to be found and appreciated.<\/p>\n\n\n\n

AI-powered curation with Cyanite<\/h3>\n\n\n\n

A great example of AI in action comes from our collaboration with Cyanite. Marmoset uses Cyanite behind the scenes to organize and curate our ever-growing catalog of music. We use Cyanite to organize music by tags, like genre and instruments, which helps refine our music filters on the browse page<\/a>. Check out our case study<\/a> we did with them for more details on our partnership.<\/p>\n\n\n\n

By integrating AI into our music discovery process, we\u2019ve been able to enhance our curation strategy, ensuring that the music we provide is not only high quality but also aligns perfectly with the creative vision of our clients. This synergy between AI and human creativity allows us to stay ahead of the curve while remaining true to our roots.<\/p>\n\n\n\n

Our Vision for Marmoset\u2019s AI Future<\/h2>\n\n\n\n

Looking ahead, we hope to continue to integrate AI into Marmoset\u2019s user experience. In alignment with our artist-first philosophy, we\u2019re exploring using AI to specifically amplify the voices of historically underrepresented artists. AI has the potential to break down barriers, removing biases that have traditionally kept certain voices from being heard. We see AI as a tool to democratize the music industry further, ensuring that every artist has an equal opportunity to succeed.<\/p>\n\n\n\n

Our commitment is to leverage AI in ways that uplift and support the artists in our community, not replace them. As a Certified B Corporation, we hold ourselves to high ethical standards, ensuring that our use of AI aligns with our values and contributes to the greater good.<\/p>\n\n\n\n

Marmoset\u2019s Commitment to our Community<\/h2>\n\n\n\n

At Marmoset, we believe in the power of community, and we are excited to explore how AI can help us strengthen that community\u2014always with the artist at the center of our efforts. Our 2024 Transparency Report<\/a> provides a deeper look into how we are upholding our commitments and values.<\/p>\n\n\n\n

As we continue to innovate, we remain steadfast in our purpose: to “Be Community” in everything we do. AI is simply another tool to help us achieve that goal, ensuring that our artists and clients thrive.<\/p>\n","protected":false},"excerpt":{"rendered":"

At Marmoset, our core purpose is to “Be Community,” a guiding principle that informs everything…<\/p>\n","protected":false},"author":18,"featured_media":12983,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[36,6,16,3761,3818],"tags":[3842,3843,3782],"class_list":["post-12974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community","category-marmoset","category-music","category-purpose","category-track-club","tag-ai","tag-be-community","tag-featured","has-excerpt"],"jetpack_featured_media_url":"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2024\/09\/aiimage-scaled.jpg","_links":{"self":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/12974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/comments?post=12974"}],"version-history":[{"count":0,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/12974\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/media\/12983"}],"wp:attachment":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/media?parent=12974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/categories?post=12974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/tags?post=12974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}