{"id":660,"date":"2019-06-03T17:31:29","date_gmt":"2019-06-04T00:31:29","guid":{"rendered":"http:\/\/marmoset-journal.flywheelsites.com\/songs-for-commercial-use-uncovering-podcast-license\/"},"modified":"2021-02-17T17:01:14","modified_gmt":"2021-02-18T01:01:14","slug":"songs-for-commercial-use-uncovering-podcast-license","status":"publish","type":"post","link":"https:\/\/www.marmosetmusic.com\/journal\/songs-for-commercial-use-uncovering-podcast-license\/","title":{"rendered":"Songs for Commercial Use: Uncovering the Podcast License"},"content":{"rendered":"<div class=\"\n          image-block-outer-wrapper\n          layout-caption-below\n          design-layout-inline\n          combination-animation-none\n          individual-animation-none\n          individual-text-animation-none\n        \" data-test=\"image-block-inline-outer-wrapper\"><\/p>\n<figure class=\"\n              sqs-block-image-figure\n              intrinsic\n            \" style=\"max-width: 1000.0px;\"><\/p>\n<div class=\"\n                image-block-wrapper\n                has-aspect-ratio\n              \" style=\"padding-bottom: 66.69999694824219%;\" data-animation-role=\"image\"><br \/>\n<noscript><img decoding=\"async\" src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/songs-for-commercial-use-uncovering-podcast-license.png\" alt=\"songs-for-commercial-use-uncovering-podcast-license.png\"><\/noscript><img decoding=\"async\" class=\"thumb-image lazyload\" data-src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/songs-for-commercial-use-uncovering-podcast-license.png\" alt=\"songs-for-commercial-use-uncovering-podcast-license.png\" data-image=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/songs-for-commercial-use-uncovering-podcast-license.png\" data-image-dimensions=\"1000x667\" data-image-focal-point=\"0.5,0.5\" data-load=\"false\" data-image-id=\"5cf55967ea532b00016f3f9d\" data-type=\"image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/667;\" \/><\/div>\n<\/figure>\n<\/div>\n<p style=\"white-space: pre-wrap;\">Every podcaster wants their series to stand out\u2014it\u2019s why licensing music for can be considered a secret weapon not just for the content creator but also the musician, band and artist trying to get their music licensed.<\/p>\n<p style=\"white-space: pre-wrap;\">In the past, we\u2019ve set out in highlighting filmmakers to commercial campaign creators\u2014revealing the behind the scenes process of scoring original music to picture to finding music for videos. In our <em>Uncovering the Podcast License<\/em> series, we\u2019ll look beyond using music in videos and refocus our attention on the non-visual medium. Let\u2019s look at examples of noteworthy podcasts, along with uncovering why every podcast should be licensing music.<\/p>\n<p style=\"white-space: pre-wrap;\">In podcasting, a listener\u2019s experience is completely an audio sensory one. Applying music throughout a series is one of the biggest way to cultivate an immersive environment\u2014and it can happen even before the show delves into any actual discussion point.<\/p>\n<p style=\"white-space: pre-wrap;\">Even if a podcaster runner isn\u2019t generating a huge cult following, music can attribute incredible value to setting the pacing for the content itself. Regarding music playing in a episode\u2019s introduction, the song is operating as a quick taste of what\u2019s to come\u2014subconsciously telling the listener why they should be invested.<\/p>\n<p style=\"white-space: pre-wrap;\">This foundation gives precedence for episode\u2019s real story, paving way for what\u2019s to unfold seamlessly and naturally. Sure it might seem subtle when casually listening\u2014perhaps the music just blending together as a common introductory theme song\u2014but a song can be monumentally influential in getting listeners onboard without them even realizing why they\u2019re hooked, leading them straight into the next episode\u2026and next.<\/p>\n<div class=\"\n          image-block-outer-wrapper\n          layout-caption-below\n          design-layout-inline\n          combination-animation-none\n          individual-animation-none\n          individual-text-animation-none\n        \" data-test=\"image-block-inline-outer-wrapper\"><\/p>\n<figure class=\"\n              sqs-block-image-figure\n              intrinsic\n            \" style=\"max-width: 480.0px;\"><\/p>\n<div class=\"\n                image-block-wrapper\n                has-aspect-ratio\n              \" style=\"padding-bottom: 56.25%;\" data-animation-role=\"image\"><br \/>\n<noscript><img decoding=\"async\" src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/license-music-for-video-marmoset-podcast-license.jpg\" alt=\"license-music-for-video-marmoset-podcast-license.jpg\"><\/noscript><img decoding=\"async\" class=\"thumb-image lazyload\" data-src=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/license-music-for-video-marmoset-podcast-license.jpg\" alt=\"license-music-for-video-marmoset-podcast-license.jpg\" data-image=\"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2020\/07\/license-music-for-video-marmoset-podcast-license.jpg\" data-image-dimensions=\"480x270\" data-image-focal-point=\"0.5,0.5\" data-load=\"false\" data-image-id=\"5cf1c6079212e40001d021e1\" data-type=\"image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 480px; --smush-placeholder-aspect-ratio: 480\/270;\" \/><\/div>\n<\/figure>\n<\/div>\n<p style=\"white-space: pre-wrap;\">Look at the new podcast series, <a href=\"https:\/\/www.stitcher.com\/podcast\/gender-blender\/e\/60746287?autoplay=true\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Gender Blender<\/em><\/a> created by Bonnie Thornbury. The episode opens with \u201c<a href=\"https:\/\/www.marmosetmusic.com\/browse\/47387-love-warrior\" target=\"_blank\" rel=\"noopener noreferrer\">LOVE\/\/WARRIOR<\/a>\u201d by <a href=\"https:\/\/www.marmosetmusic.com\/artists\/frankie-simone\" target=\"_blank\" rel=\"noopener noreferrer\">Frankie Simone<\/a>\u2014it\u2019s an anthemic piece of music with a message echoing the series\u2019 discussion of queer culture and the tropes of gender norms. It\u2019s a perfect example of using music that instills parallel themes and sentiments; the song hits home what the podcast is about, while also grabbing listeners\u2019 attention.<\/p>\n<p style=\"white-space: pre-wrap;\">A more seasoned podcast is the widely known, <a href=\"http:\/\/www.millennialpodcast.org\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Millennial<\/em><\/a> podcast created by Megan Tam. The series incorporates everything from licensed music environmental sound and noise (stay tuned for a one to one interview with show creator later this week).<\/p>\n<p style=\"white-space: pre-wrap;\">Understanding that high quality music comes with some type of cost is one step in securing music that serves a podcast\u2019s work and purpose. In the instance of not feeling 100% confident in finalizing a license agreement for a podcast, forgot the hassle and <a href=\"https:\/\/www.marmosetmusic.com\/contact\/\" target=\"_blank\" rel=\"noopener noreferrer\">get in touch<\/a> with our music licensing team\u2014we can help you secure music through the <a href=\"https:\/\/www.marmosetmusic.com\/music-licensing\/podcast-license\">podcast license<\/a> before you can even say \u201cthanks for listening.\u201d<\/p>\n<p style=\"white-space: pre-wrap;\">After all, isn\u2019t it better to use someone\u2019s copyrighted work (i.e. an artist\u2019s music) correctly the first time around then having your podcast flagged for incorrect use? We know you don\u2019t have time for that and neither do your subscribers.<\/p>\n<hr \/>\n<p style=\"white-space: pre-wrap;\">Stay tuned as we continue exploring finding music for podcasts and licensing songs for commercial use.<\/p>\n<div class=\"sqs-svg-icon--outer social-icon-alignment-center social-icons-color-black social-icons-size-large social-icons-shape-circle social-icons-style-border\">\n<nav class=\"sqs-svg-icon--list\">\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/nav>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Every podcaster wants their series to stand out\u2014it\u2019s why licensing music for can be considered&hellip;<\/p>\n","protected":false},"author":4,"featured_media":661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[17,3756],"tags":[],"class_list":["post-660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music-licensing","category-work","has-excerpt"],"jetpack_featured_media_url":"https:\/\/www.marmosetmusic.com\/journal\/wp-content\/uploads\/2019\/06\/songs-for-commercial-use-uncovering-podcast-license.png","_links":{"self":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/comments?post=660"}],"version-history":[{"count":0,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/posts\/660\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/media\/661"}],"wp:attachment":[{"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/media?parent=660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/categories?post=660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marmosetmusic.com\/journal\/wp-json\/wp\/v2\/tags?post=660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}